What Triggers Corporate Action on Social Issues

What Triggers Corporate Action on Social Issues

We focused last week on employees’ roles in some US companies’ exits from Russia, and noted the internal backlash at Disney over CEO Bob Chapek’s initial unwillingness to take a stand on LGBTQ+ rights in Florida.

Both are examples—which some observers have called “unprecedented”—of US business action on moral grounds. Stepping back, what are the situations that can trigger this? And what are the most effective ways to apply pressure to businesses to speak out on societal issues?

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